Insightful summary from EyeforPharma Barcelona

Last month’s annual eyeforpharma Barcelona saw marketing and medical affairs leaders gather to discuss how they are engaging their customers. For me, the 4 themes of collaboration, patient centricity, ‘succeeding in failing’ and gender equality emerged. Here’s what I came away with: 1. United we triumph #unitepharma The theme of the conference this year, and […]

via 4 things I learnt at eyeforpharma Barcelona — Bytesize Pharma

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